PPC Advertising

Pay-Per-Click (PPC) advertising is a great way to deliver top page visibility. Unlike SEO, which usually takes time to increase traffic to your site, paid search can generate traffic to your website instantly. All you need are clear business goals, a PPC budget, the right keywords and effective landing pages to immediately go live with your PPC campaign.

About

PPC advertising is a great tool that can support your full digital marketing strategy and also goes hand-in-hand with our bespoke social media management and SEO services.

If you would like to discuss integrating paid search advertising services into your digital marketing strategy, get in touch with us today.

How we can help

  • Keyword research
  • Targeted landing pages
  • PPC campaign (Google Ads)

The Process

The first thing we do is understand your objectives – what does success look like for your business? We will work closely with you to discover the right keywords and to create an effective landing page to set up a PPC Campaign within the allocated budget. Our goal is always to generate a positive ROI through paid advertising for your business.

Here’s how we ensure you can get the most out of your Google Adwords budget:

  • Write compelling ad copy to maximise your click-through rates
  • Create targeted landing pages to boost conversions on your site
  • Analyse performance constantly, making small tweaks to maximise results
  • Monitor bids, to ensure you pay as little as possible per click
  • Optimise your campaign by focusing budget on the ads that convert the most and cost the least

FAQ

Paid search, also known as Pay-Per-Click (PPC) advertising, offers a great and effective way for your business to be discovered by people who want your services. It’s as simple as: you pay once somebody clicks on your advert and lands on your website.

Yes absolutely! We offer 100% transparency, sending each client a monthly report showing where every penny has been spent, and what return this investment gave. Any leftover budget at the end of a given month simply rolls over to the next month as standard.

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